
Communications Consultant | Researcher | Storyteller
Sustainability | Travel | Climate and Social Impact
Let’s talk about the world we want to see.
As we move through the world, the map is changing in real time.
Climate change, biodiversity loss and social injustice are reshaping the planet and altering the ways we explore it. This moment needs us to reimagine what it means to connect with people, places and nature.
While awareness has never been higher, the sheer scale and speed of it all has left many people overwhelmed and disengaged. We need to do more than just share information. We’ve been talking about the science for decades and people are desensitised by information overload. Feeding them facts to get them thinking isn't enough - we need to get them feeling.
That’s why I help organisations, businesses, academics and more tell human stories that speak to hearts as well as minds. Real change doesn’t start with facts and stats - it starts with empathy, emotion, and a vision of something better.
Whether you’re a small accommodation provider embracing regenerative practices, an academic with research to share, or a destination looking to attract considerate travellers, I want to help you tell your story in a way that makes people feel something.
If you’re ready to communicate with clarity, creativity and soul, you’ve reached your destination. Contact me at abisavesearth@gmail.com.
Hi, I’m Abigail
I have already supported some incredible organisations to communicate and develop their campaigns, projects and research - most recently managing communications for Travalyst: the not-for-profit coalition founded by Prince Harry, the Duke of Sussex, aiming to get trusted sustainability data into the hands of travellers globally.
Travel has long been seen as a way to escape - from work, from routine, from the weight of the world. Instead of escaping, I see travel as an opportunity to return - to return to what matters, to reconnect with the earth beneath my feet, to meet people and places with curiosity, respect and gratitude.
I have an MSc Sustainability undertaken with the Eden Project and Anglia Ruskin University - my dissertation explored the concept of ‘futures thinking’ as a communications tool to shape emotional attitudes to climate change. Essentially, I examined how we can better engage people by articulating a future to aim for, as opposed to a future to prevent.
How can I help?
Whether you're in sustainability, tourism, research, or climate and social impact, I can help you share your work in a way that feels grounded, human and authentically emotive.
I offer a 20% discount to all not-for-profit organisations.
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Developing clear, values-driven messaging
Content planning across owned channels
Tone of voice and brand language development
Website copywriting with purpose and personality
Copyediting and refining existing communications
Translating complex or technical topics into accessible language
Developing compelling narratives for reports, proposals or public-facing content
Undertaking research to inform communications and campaigns
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Crafting emotive narratives that connect with audiences
Writing long-form content such as feature pieces and blog posts
Social media content creation; written, graphics and video content
Interview-based storytelling and human-interest features
Speechwriting and ghostwriting for thought leaders, researchers and changemakers
Developing case studies that highlight impact and human experience
Destination storytelling for responsible and regenerative tourism
Turning research, data and reports into accessible, relatable stories
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Press release writing and distribution
Story pitching
Building and nurturing media relationships
Creating press kits and media-friendly assets
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Design and delivery of qualitative research using interviews, focus groups, and participant observation
Thematic analysis and coding
Participant recruitment and ethical research design, including support with institutional ethics applications
Synthesis of qualitative data into actionable insights to inform policy, strategy, or communications
Translation of complex findings into accessible reports, briefings, and evidence-based narratives
Research communications support